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By: Sharon Linhart, APR

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Dec 14, 2016 | Linhart Blog, Our Culture

Reflecting on 20 Years at Linhart PR

In 1996, I started Linhart Public Relations with little more than a dream, a computer financed with a credit card, and a rolodex. After two decades, I am proud of the accomplishments and the reputation we’ve developed.

I know Linhart PR will continue to thrive – the partners and staff are among the smartest in the PR industry and are motivated and passionate about the work.

I don’t pretend to have all the answers, but through the years I’ve learned a few important things that could apply to any business or professional pursuit – or life.

  • Your reputation is all you really have of value. Cultivate it and protect it.
  • Be vulnerable. Treat your employees and clients with respect and trust.
  • Do your best. Don’t think you have to be the smartest person in the room.
  • Be humble. Admit mistakes and show that you’re human. Share the credit for success.
  • Celebrate. Even on the darkest days, the sun will come out again. Count your blessings.
  • Nurture friendships and relationships. You never know where opportunities are going to originate, and who might be able to influence them.
  • Imagine success. Visualize how it will feel to win that award or new client.
  • Build a well-rounded team. Surround yourself with people who are better and have different strengths than you.
  • Be generous. Give time, talent and treasure to causes you believe in.
  • Be kind. Treat the cleaners, plant tenders, delivery people, waiters, and receptionists as well as your best client.
  • Have fun. Don’t skimp on the parties and the team building – and know they are more important in tough times than in good times. Laughter is the best medicine.
  • Be compassionate. Everyone is dealing with something – illness, a troubled relative or heartbreak. Your care could make all the difference.
  • Be ethical. Don’t cheat or cut corners to win business and don’t associate with people who do.
  • Communicate more. Open, transparent and heartfelt communication is critical, even while being tough and firm.
  • Mentor. Lead by example.
  • Be cheerful. Nobody likes a grouch.
  • Show gratitude. Write thank you notes and express appreciation.
  • Love. Your family, spouse, and friends will be there during the tough times. Be there for them.
  • Be loyal. Buy your clients’ products, promote your employer and your country.
  • Be optimistic. The only constant is change, and you will adapt and learn more from the troubled times. Things could be worse.

As Linhart PR moves into its next chapter, I want to gratefully acknowledge the wonderful clients, employees and community partners that have contributed to Linhart PR’s success. There’s a bright future ahead. Wishing you a fabulous holiday season and new year!

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